In my previous blog post, I reviewed the recent opinion of the European Data Protection Board that considers whether the proposed Privacy Shield replacement – the EU-U.S. Data Privacy Framework – provides “adequate protection” for EU-U.S. data transfers as required under the GDPR.
The merits of that proposed framework aside, it needs a catchier name. “Safe Harbor” was certainly catchy, as was “Privacy Shield.” Both evoked a warm and fuzzy feeling about personal data transfers: your personal data will be safely habored! Your privacy will be shielded!
“Data Privacy Framework”? Not so much. Sounds like a name picked by a bureaucracy – which of course it was.
So I turned to ChatGPT for help. And ChatGPT delivered, with the following tongue-in-cheek proposals:
- The Privacy Umbrella. Because, you know, it’s bigger and better than a mere shield. It will be an umbrella so big and strong that not even a downpour of data breaches can penetrate it.
- The Privacy Fortress. What is more robust, more impenetrable, more impregnable than a shield? A fortress! It will be built out of the toughest cyber-bricks and the most advanced encryption-mortar.
- The Privacy Bubble. Some say the future of data privacy will be all about personal data bubbles. Instead of companies hoovering up our data and storing it in giant databases, we’ll each have our own personal data bubble to carry around with us. However, I’m not sure ChatGPT fully considered the implications for data transfers. Via personal balloons perhaps?
- The Privacy Burrito. Personal data will be wrapped up in a tortilla of encryption, with a filling of anonymization, and a side of auditability. The only downside? The Privacy Burrito will be so delicious you’ll want to eat it all the time, and you’ll end up getting data indigestion.
- The Privacy Hammock. The Privacy Hammock will provide a lazy, relaxed and carefree way to protect your data while still enjoying the benefits of global data flows. You’ll be able to lie back in the hammock, sip a cool drink, and watch your data float gently across the Atlantic on a gentle breeze of encryption. Consumers will be able to enjoy a well-deserved siesta knowing their data is safe and sound.
Who says we can’t inject a little humor into the serious world of international data protection?